AI Insights · Timothy · October 2024
Performance of Top 5 Travel and Local Apps on Android in South Africa, Q3 2024
Explore the performance trends of the leading travel and local apps on Android in South Africa during Q3 2024, with insights into downloads and active users.
In the third quarter of 2024, the top travel and local apps on Android in South Africa displayed varying performance trends, as captured by Sensor Tower. Here's a closer look at their metrics over this period.
Booking.com: Hotels & Travel showed fluctuating weekly downloads, starting at around 17.8K in early July and experiencing a dip to 11.9K by early August. The app saw a moderate recovery with downloads reaching approximately 17.3K by mid-September, ending the quarter at 12.6K. Meanwhile, the weekly active users remained relatively stable, hovering around 250K throughout the quarter.
Google Maps maintained a steady download rate, beginning the quarter with 5.5K and closing at 6.1K. The app's active users fluctuated slightly, starting at 32.3K and peaking at 31.9K in late September, indicating consistent user engagement.
Find my Phone - Family Locator experienced a varied revenue stream, with weekly earnings peaking at approximately $2.2K at the end of September. Downloads fluctuated, starting at 7.2K and dropping to a low of 3.8K in early September, before rising to 6.4K by the end of the quarter. Active users saw a downward trend from 11.4K to 10.8K by the quarter's end.
Google Earth reported stable download numbers, commencing at 5.1K and tapering to 3.5K. The active user base started at 33.7K, showing a gradual decline to 29.9K by late September, reflecting a slight decrease in user interaction over the quarter.
FlySafair had an interesting quarter with downloads peaking at 8.4K in mid-August, before settling at 4.8K by the end of September. Active users started at 35.3K, showing a peak in mid-August at 38.4K, and ending the quarter at 34.2K.
For more detailed insights and data, visit Sensor Tower's website.